By Charles Pemu 
The severe public relations crisis confronting artist Burna Boy has escalated dramatically, fueled by a new viral video capturing a fan’s emphatic rejection of the artist and underscoring the expanding momentum of a “cancel culture” campaign.
The video, rapidly disseminated across social media platforms, features an individual vociferously shouting phrases like “We do not want Burna Boy!” This visible display of discontent amplifies the firestorm that originated with the artist’s controversial ejection of a front-row fan at his Denver concert on November 12, 2025.
The impetus for the campaign to publicly sanction Burna Boy extends beyond the initial concert incident, stemming largely from his unapologetic posture and subsequent statements.
The artist triggered widespread outrage when he dismissively suggested, in a social media livestream, that he was currently only seeking “fans who have money,” a remark broadly criticized as elitist and insensitive, particularly towards his core global audience.
Furthermore, despite the ejected fan publicly revealing her profound exhaustion was due to grieving the recent death of her daughter’s father, Burna Boy remained unyielding. He doubled down on his actions, insisting that he expects maximum energy and respect for his performance, stating he would “gladly be canceled” if his demand was misconstrued.
Online discourse indicates the movement to “cancel Burna Boy” has broadened significantly. The controversy has resulted in amplified calls for boycotts of his music and future live performances, creating intense pressure on his team.
While rumours of immediate tour cancellations have circulated widely within online communities, official ticket availability suggests the singer’s current touring schedule is officially proceeding as planned. The ongoing viral rejection and public scrutiny, however, place the artist under intense pressure to effectively manage the deepening public relations crisis.